Entering Armenia
Market research, positioning, messaging, channels and launch infrastructure
Digital marketing and local support in Armenia
Turn market presence into a customer acquisition path
Entering Armenia does not end with registering a company or opening a social page. Your brand needs the right positioning, local language and a clear journey from discovery to enquiry and sales.
⌖ Local presence and coordination in Yerevan
Strategy → Brand → Content → LeadsOne coordinated commercial presence
Armenian market understanding
Multilingual execution
Integrated website, content and campaigns
Transparent reporting and follow-up
STARTING POINT
Where is your business today?
Choose the closest route. The final scope is defined after reviewing your market, offer and sales objective.
Growing a local business
Visibility, consistent content, campaigns and conversion to enquiries
Reaching multilingual audiences
A coordinated experience for Persian, Armenian, Russian and English audiences
Building an online presence
Brand, website, social media, content and measurement from the ground up
CAPABILITIES
Capabilities connected to one commercial system
The goal is not just to publish posts or build a website. Every asset should build trust and create trackable opportunities.
Market and competitor research
Audience, competition, price context, message and channel analysis
Market-entry strategy
Entry route, priorities, implementation plan and performance indicators
Brand and visual identity
Logo, colours, typography, tone, templates and a starter brand system
Website and landing pages
Multilingual sites, campaign pages, lead forms, CTA, SEO and Schema
Content and social media
Strategy, calendar, posts, stories, video, copy and publishing
Advertising and lead generation
Meta, Google, local media, offers and lead-quality review
SEO, GEO and AI Search
Search visibility, Google Business, structured data and AI-answer presence
Local coordination
Photography, media, print, response and follow-up with selected execution partners
DELIVERABLES
See what can be delivered before you sign
Every project receives a tailored proposal and scope. These examples show the level and type of outputs available.
Market analysis and route map
Brand system and templates
Website and landing pages
Content calendar and production pack
Campaign and lead-capture path
Execution dashboard and report
This section uses real Major Wave assets: the multilingual website, service pages, media library, published Telegram content and direct contact paths.
Major Wave: a real connected website, content and contact system
Major Wave brings its visual identity, multilingual website, specialist content and contact paths together as one coordinated system. This section uses real pages and published media.
- Four-language structure and mobile experience
- Published content about Armenian markets and opportunities
- Links between the website, Telegram, Instagram, LinkedIn and WhatsApp
- SEO, Schema, forms and behaviour-measurement infrastructure
Live home page
Brand message and contact path
Service pages
Structured presentation and trust
Real media library
Published photos, video and content
Execution examples
Execution paths for different business models
Nava Foods Armenia
Food brand market entry
Brand and packaging localisation, retail content, distributor landing page and a structured partnership enquiry path.
Identity and packagingProduct websiteSocial grid and ReelsDistributor lead form
Conversion pathBrand localization→Retail content→Distributor inquiry
Lume Café Yerevan
Local and tourism marketing
Café identity, multilingual menu, Google Business, social content, geo-targeted advertising and direct reservation.
Menu and identityVisual contentLocal search and mapsReservation measurement
Conversion pathLocal discovery→Menu and stories→Direct reservation
Vento Hardware Armenia
Industrial B2B marketing
Technical website, digital catalogue, specialist LinkedIn content, factory outreach and enquiry follow-up.
Catalogue and product pagesB2B thought leadershipQuotation and distributor formsLead follow-up pipeline
Conversion pathTarget accounts→Technical content→Quote and follow-up
PROCESS
A clear process from discovery to improvement
Discover
Objectives, offer, market, budget and execution capacity are clarified.
Research
Market, competitors, audiences, channels and entry barriers are assessed.
Plan
Message, offer, content, website and campaign structure are defined.
Build and launch
Assets are produced, published and lead-capture channels are activated.
Measure and improve
Performance, lead quality and next actions are reported and refined.
MEASUREMENT
Reporting should guide the next decision
The figures shown are demo data only. Live projects use the business’s actual platform and lead data.
ENGAGEMENT MODELS
An engagement model for each stage
Core digital infrastructure
Three to five weeks
Three to five weeks- Starter identity
- Website or landing page
- Content templates
- Core SEO and analytics
Market-entry launch system
Six to eight weeks
Six to eight weeks- Market analysis
- Positioning and message
- Multilingual infrastructure
- Launch campaign and lead capture
Ongoing digital growth
Minimum three months
Minimum three months- Content management
- Website optimisation
- Campaigns and retargeting
- Reporting and continuous improvement
Why Major Wave?
- Local presence and coordination in Yerevan
- Understanding of both Iranian and Armenian markets
- Persian, English, Armenian and Russian execution
- Market entry combined with digital marketing
- Clear deliverables, timelines and reporting
Local presence and coordination in Yerevan
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Local meetings
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Execution support
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TEAM
Major Wave team
Projects are managed through a mix of market analysis, brand, web, content, advertising and local coordination capabilities. The team profile structure is ready for member details to be added later.
Market StrategyBrand & DesignWeb & SEOContent & MediaLocal Coordination
Get the shareable version
This PDF is designed for WhatsApp, Telegram and email, with active links back to the website and contact channels.
Marketing
WhatsAppBUSINESS ASSESSMENT
Let us assess the business first
Send the essentials so the Major Wave team can review the best starting point, priority channels and an approximate work scope.